2. How effective is the combination of your main product and ancillary texts?
3. What have you learnt from the audience feedback?
This is for ALL productions,
trailer, poster, and magazine
Link to the
entry on the blog where we have audience feedback
How has your audience impacted on
your production process?
Our audience impacted greatly on our production process
through the audience research and audience feedback we created. We conducted
interviews which we filmed, which helped us improve our drafts, we sent out questionnaires
and then analysed our results to help us understand what our target audience
wanted out of our products and what they expected and we also gathered focus
groups to show our drafts and final products to and allow to suggest further
amendments.
What changes did you make because of
the audience feedback?
We made the shots shorter in our trailer to achieve suspense
more effectively, we minimalized our poster to follow the genre conventions
more, and we changed the format of our magazine cover to make it more a more
typical film magazine.
Discuss how you gained continuous
audience feedback and this helped you develop your productions as you went
along therefore resulting in better quality
They’re continuous feedback helped us to understand and
tailor out productions to our target audience. Before production we created
questionnaires which were handed out to a males and females of various ages and
occupations, after which we analysed them which solidified our target audience
which were 17-24 yr olds as they were they group which preferred thrillers,
could be reached by various marketing and the most regular cinema goers. They
also helped us understand what our target audience expected and liked most
about thrillers. The next research we conducted was mid-production, we showed
two males and two females from our target audience our trailer and asked them a
series of set questions designed to help us identify what we needed to change
or add to the trailer and what we had done well , we taped this on video for
reference and accorded our production accordingly. We also showed a group of or
target audience our poster and magazine cover and after their feedback made
amendments. Finally we did the same for our finished products for any last
minuet amendments.
How did audience feedback help you
meet audience expectations?
Our questionnaires helped us first of all understand what
our audience expected from our products, through continuous audience feedback such
as interviews and focus groups we were then able to modify our products
accordingly. Our questionnaire’s told us that our audience expected tension
above all else in a thriller, after knowing this we then strived to make that a
main feature in our trailer, we finally achieved this through various editing techniques
such as jump cuts and sound effects such as stings and non-diegetic eerie
music. Our interviews identified that we
had done this effectively. Our focus groups then helped us identify what was
expected from our poster and magazine, we found that we had over complicated
the poster and not correctly followed the typical layout of a magazine, which
both made our products less effective. Overall our audience feedback helped us
understand which points of our products did not meet audience expectations and
how we could improve on them.
4. How did you use new media technologies in the construction and research, planning and evaluation stages?
Throughout the whole process of creating our final package of teaser trailer, magazine and poster for our A2 media coursework: we used a variety of media technologies to simplify and help on our on-going path into the research, production and evaluation stages of our work. Technologies play an important part in our everyday lives and it is vital to creating any media related products because without it we cannot use media to our fullest abilities.
RESEARCH AND PLANNING:
Blogger: is what we used to place all our information and data and final pieces for our A2 coursework blogger was out concrete staring platform to our coursework piece. Blogger was useful to us as it helped us keep our work organised and keep a record of all our work for our future referencing to our final pieces. Being able to name and organise our blog with titles made my whole media coursework a much easier layout.
Google was our main provider into the internet to finding all our research and data needed. It was the easiest to use and lead us to all the information, images and data we needed to get the best out of our media coursework. Google was the key to our whole research and planning.
Youtube was our source into analysing trailers and watching examples to help develop our visual ideas to what we wanted our trailer to look like for the certain types of genres. We were able to pause and analysis our trailers we chose detailed and this helped our long on-going process of our teaser trailer coursework.
IMDB had a variety of trailers in HD that YouTube had poor quality for so this was a helpful website used on the internet to research the trailers for our analysis.
Wikipedia was our internet source into finding more information about our influencers, Media companies, the film classification and my insight into our chosen genre. Wiki gave us a long detailed analysis of everything we needed to know so we were able to improve and develop our planning and research as much as we could.
FREESOUNDS.ORG is where we found our free copyright-free sounds for our atmosphere to our trailer this had a very wide list of different sounds so we were able to find various sounds that fitted perfectly with our trailer as if we wanted those exact sounds all along.
PRODUCTION:
CAMERA HD was our key to our whole teaser trailer with its face recognition my close ups and long shots all kept in definition and clear. We also filmed our interviews for our audience feedback on this camera.
FINAL CUT PRO was our editing suite. This is where we edited our entire teaser trailer on.
MAC COMPUTER is where we did our entire teaser trailer and I did most of my research on apart from when I was at college and researching on that computer.
IMOVIE is where we placed our interviews for our audience feedback we then transferred them onto YouTube and uploaded them to our blog.
MEMORYSTICK is where we kept the film footage and photos for our magazine and posters.
PHOTO CAMERA was to take photos of my model for our magazine and poster.
PHOTOSHOP is where we edited our magazine and posters to make our pictures look exactly how we wanted them to look.
FIREWORKS another editing process to help complete our magazine and posters to get our final drafts.
PICNIK we used this website before we used Photoshop as this just added a couple of adjustments and edited our photos to make them look the certain way we wanted them first before we edited them properly on Photoshop
INDESIGN is what we used to layout our magazine and edit it to our best ability.
FINDYOURTRIBE this site was useful for our audience research as we could see what people are put in what groups this added to our final findings.
EVALUATION:
GOOGLE was use throughout the whole process of our coursework It was especially helpful in evaluation finding images and information we needed to complete our questions.
MICROSOFT WORD to write it out all first before adapting it to new media approaches.
FILM CAMERA in one of our questions we used the approach of a news report and used it to improve our evaluations look.
FINALCUTPRO was used once again to edit together the videos we did for our final evaluation.
I feel by using all this various technologies my researching approach has improved dramatically than my first year coursework as I felt that more media related visual presentations looked much better to read and by including more videos pictures your blog becomes a lot clearer. By having so many different media uses our creativity has improved from just writing out our coursework to having various different layouts giving our blog its own creative look and a clearer understanding of using a variety of media’s.
The impact of using all this technology approaches is that our blogs look so much more advanced and it shows we have spent time on developing and designing the perfect lay out of our blogs to make it interesting for our teachers and moderators to mark. Also the fact I know how to use photo shop and final cut pro and various other sites a lot better than I could when I first started my coursework.
Media is changing and developing every single day with new technologies being brought to light so by us using the new technologies we are becoming familiar with the changes and uses of having more uses of technologies rather than knowing a small limited use of technology.
To round up this question and our media coursework I feel that I use as much technology as I could throughout the whole process to give us a more professional look. We tried to adapt a slow pattern and list going through our long process and how we got to our final poster, magazine and teaser trailer. This was so it was clear and organised so we could keep adding and adapting our process rather than leave it in one big muddle. I am pleased with our final outcome and I am much more confident using media related products in the future.